Colorado Chow

(including Glendale, Eagle Rock, Pasadena, Arcadia, Monrovia)

Wednesday, April 04, 2007

Seafood City #13
2700 Colorado Blvd

Wow, I just went through some of my old "drafts". This is one of those posts that was sitting in draft mode from last year!

On September 25, 2006 Seafood City officially opened in the Eagle Rock Plaza Mall - sandwiched between Target and Macy's!! With already a Jolibee and Goldilocks in the mall, and now a Chow King, Filipino chains are taking over that mall. "This is the first time that an Asian supermarket—not just Filipino—has opened inside an American shopping center, alongside such retail giants as Target and Macy’s," according to the The Manila Times.

This is a BIG store and is like the Filipino equivalent of the Chinese 99 Ranch Market or the Japanese Marukai. The music in the market is in tagalog! On my first visit, my head was spinning - it was overwhelming.

Just as the name would suggest, this place has tons of different seafood - all laid out on ice. They'll even fry up a whole fish for you.

They have aisles full of dried noodles, canned fruit, and fish sauce. They have a huge frozen section with large selection of lumpia, tropical fruits, and ice cream desserts. I picked up some ube (purple taro root) popsicles myself.

I posted about ARKO Foods previously. Seafood City is going to be some serious competition. But alas, Seafood City doesn't have any "point point" joint in the market. So ARKO, keep making your food!

BTW: Right outside of Seafood City, it felt like being in a mall in the Philippines. They have a kiosk for Karaoke where you can fulfill your desire to be the next American Idol, and belt out a tune right there in front of all the shoppers!

Seafood City
2700 Colorado Blvd.
In the Eagle Rock Plaza Mall
8am - 9pm daily

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  • At April 11, 2007 1:29 PM, Blogger Tokyoastrogirl said…

    I live near this place but have never been. Is the fish fresh? Do you get hit with the smell of fish when you walk in? I'd love to have a great source for seafood in the area......

  • At April 12, 2007 8:41 AM, Blogger chowchow said…

    You don't get hit with fish smell when you walk in. They have a lot of seafood products there but I don't see any signage on the origen of the products. I confess that I haven't really explored the seafood products there because I usually go to Fish King on Glendale Ave just north of the 134.

  • At May 31, 2007 2:13 PM, Anonymous Anonymous said…

    this place should be called "seafood city and a lot more!".they do sell a lot of seafood but it also has a wide range of asian supermarket fares. even filipino cooking utencils, rice cookers, rice dispencer, pots/pans and handmade brooms!they also have readymade pinoy "kakanins" or rice-based desserts. some of their items are cheaper than smaller pinoy markets but not always. though it is more convenient to come here as everything a regular filipino household would need is here, except cooked food.
    if you are not filipino and you don't know if this mega-store actually has anything you need...just walk though the aisles. you may or may not try to buy anything there but you will surely find it very interesting.

  • At January 31, 2008 9:36 PM, Anonymous Anonymous said…

    Correction, the Jollibee in Eagle Rock Plaza is not owned by Seafood City. The owners of Seafood City are franchisees of Chowking Philippines. Jollibee Foods Corporation (JFC)owns all the Jollibee stores in the USA. JFC is a publicly listed company in the Phillipines. It owns Chowking,Greenwich, Red Ribbon, and Delifrance. Please check your facts.

  • At February 02, 2008 8:25 AM, Blogger chowchow said…

    Thanks for clearing up the coorporate ownership. I got my info from some article I read. I think we are all getting confused from the name "Chowking" associated with both entities.


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